|
Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre films (via the AMC MAP program) and newspapers. NMR, headquartered in New York City and operating primarily from Chicago, is best-known for the Nielsen Ratings, a measurement of television viewership which for years has been the deciding factor in canceling or renewing TV shows by networks. Nielsen Media Research, the preeminent media research company in the world, began as a division of ACNielsen, a marketing research firm. In 1996, Nielsen Media Research was split off into an independent company, and in 1999 was purchased by the Dutch conglomerate VNU. In 2001, VNU also purchased ACNielsen, thereby bringing both companies under the same corporate umbrella. VNU was reorganized and renamed the Nielsen Company in 2007. The Nielsen TV Ratings have been produced since the 1950s and statistically measure which programs are watched by different segments of the population. The most well known portion is the "diary". During the 4 sweeps months of February, May, July and November, Nielsen interviewers in Oldsmar, Florida and Radcliff, Kentucky ask homes to participate in filling out a diary of the programs watched in their home for a one week period. Nielsen has ways of measuring American TV viewing other than the diaries. Recently, Nielsen announced the launch of its A2M2 project that would measure television viewing in and out of the home. Nielsen Media Research is a sister company to Nielsen//NetRatings, which measures Internet and digital media audiences through a telephone and internet survey, and Nielsen BuzzMetrics, which measures Consumer-Generated Media. Nielsen also conducts market research for the film industry through National Research Group (NRG). Nielsen recently purchased Telephia - a mobile metrics marketing research firm. From Wikipedia under the
GNU Free Documentation License According to Nielsen Media Research about 38 million people watched Obama's speech in Denver, How many will...? Q. watch McCain's speech in St. Paul tonight? Asked by donronsen - Thu Sep 4 16:22:53 2008 - - 3 Answers - 0 Comments A. 37 million plus watched Palin's last night. Not bad,aye. sarah palin: 37,244,000 viewers joe biden: 24,000,000 viewers Answered by Worst Album Covers - Thu Sep 4 16:27:42 2008 Network News rating Falling Again: Media Bias For Obama? Q. Nielsen Media Research says that CBS Evening News down to 5.9 million viewers from 6.4 mill, ABC News 7.6 mill from 8.1, and NBC 8.2 mill to 7.8 million viewers. an across the board drop of 1.4 million fewer viewers. The Factor has the highest cable viewership with 2.4 million viewers per, over twice that of CNN's 360. After a long campaign which has been highlighted by the now-obvious Main Stream Media's radical tilt away from objective news coverage of the candidates and the transparency of their bias for Obama and against any Republican... Have the folks become fed up with liberal bias in the news? Only 36% of voters call themselves Democrats, are the rest tuning out? Will the MSM eventually fold, go bankrupt, and just go away? What… [cont.] Asked by Bill O - Wed Oct 22 11:14:52 2008 - - 3 Answers - 0 Comments A. Theres so much MSM bias for Obama it is truly sickening to watch. The Old Media no longer deserves to exist, and as their viewership falls and profits shrink, I become happier! Fox news is fair and balanced, and the leftists in the Democrat Party can't stand it that their monopoly on the press has been broken by Rupert Murrdock, Sean Hannity, Rush Linbaight, and yourself!!! Answered by Chinagirl - Thu Oct 23 11:48:09 2008 Were you one of the 40 million viewers who tuned in to watch Sarah Palin give her top notch speech?
Q. After days of intense media coverage about Republican vice presidential candidate Sarah Palin's qualifications, more than 40 million Americans tuned in Wednesday to see for themselves what they thought of her. The huge audience for Palin's acceptance speech rivaled that for Obama's address at the Democratic National Convention six days earlier, and set a tough standard for the top of her own ticket. John McCain was to accept the GOP presidential nomination on Thursday. The first two days of the GOP convention essentially served as a build-up for Palin. The Alaska governor hadn't spoken publicly since McCain selected her for the ticket last Friday, as a series of stories circulated questioning whether McCain had properly vetted her. Her… [cont.] Asked by Francis Bacon 1626 - Sat Sep 6 04:14:29 2008 - - 20 Answers - 0 Comments A. Yes, I surely did! Wouldn't have missed it for the yankees!! Well, I am a rebel at heart, you know, darlin'!! I thought she gave an awesome speech, as did most of the Republicans...I especially like Fred Thompson's speech, Rudy Guiliani and Lindsey Graham, Sen. of SC, all gave some awesome speeches. Of course, John McCain was the highlight of them all! Fight for your country, Fight for your freedom, help to Fight for you and our nation!!! Yes, I was inspired once again, by my political party, and realize more and more why I chose to become a Republican... ...over a useless, ranting, uneducated democrat who would rather stand outside and throw bottles at ppl's cars, rioting and attacking them as they show their respect for their… [cont.] Answered by Billy - Sat Sep 6 04:36:06 2008 From Yahoo Answer Search: "nielsen media research"  news.google.com Dallas Morning News Nielsen Media Research also reported a win for Channel 5 in the 6 am newscast. KDFW-TV (Channel 4) was second in the early morning race. Channel 10 dominates 'sweeps,' especially at 11 Columbus Dispatch all 4 news articles » news.google.com ABC News (blog) ABC News Nightline placed second among Total Viewers and Adults 25-54 for the week of December 7, 2009, according to Nielsen Media Research . ... and more » news.google.com Crave Online Here's a list of the top 20 prime-time shows by viewership numbers, compiled by Nielsen Media Research for Nov. 30-Dec. 6. Listings include the week's ... From Google News Search: "nielsen media research"  mobiletelevisionreport.com 131px x 140px | 13.40kB [source page] measurement of all television like content regardless of platform says Susan D Whiting president and chief executive officer of Nielsen Media Research Portable measuring devices Nielsen is developing portable measuring devices called Go Meters in today s press release and Solo Meters see left in another company document on the Web about Tracking Portable From Yahoo Image Search: "nielsen media research"  gogoraleigh.com Dana Mon, 31 Aug 2009 17:03:20 GM TBJ is reporting that . Nielsen Media Research. has listed the Raleigh-Durham television market as the country's 26th largest, up one spot from last year's rank. The move puts this market, which includes Fayetteville, ahead of Baltimore ...  mediadecoder.blogs.nytimes.com By Brian Stelter Fri, 29 Aug 2008 18:00:28 GM Barack Obama accepted the Democratic nomination for president on Thursday with an estimated 38 million viewers on television, possibly setting a new record for convention viewership, according to . Nielsen Media Research. .  anti-msm-news.blogspot.com Anti hu, 27 Aug 2009 23:20:00 GM Data by . Nielsen Media Research. . Live and same day (DVR) data. Total Viewers: (L +SD) Total day: FNC: 1559 | CNN: 770 | MSNBC: 572 | HLN: 317 Prime: FNC: 2667 | CNN: 1187 | MSNBC: 984 | HLN: 606 ... From Google Blog Search: "nielsen media research" |
